The trust sweet spot
By ReputationKiln Editorial · Published
The rating band where buyers trust and buy most, roughly four-point-two to four-point-seven rather than a flawless five, because a perfect score reads as too good to be true.
By ReputationKiln Editorial · Published
The rating band where buyers trust and buy most, roughly four-point-two to four-point-seven rather than a flawless five, because a perfect score reads as too good to be true.